Markets & Logistics
Opening trade, one specification.
A container to Jeddah and a container to Toronto arrive under entirely different rules. Knowing which grade, which pack and which document set a market expects is most of what an exporter is for — and it's the groundwork we've done ahead of our first shipments.
By Region
What each region asks for
Middle East and Canada are our confirmed 2026 launch markets; every other region below is open to inquiry. Region names and markets match our homepage footprint. What follows is the part a buyer actually needs: the grade and pack each region prefers, and why.
Preferred grades and pack formats, by region
Middle East
2026 LaunchUAE · Saudi Arabia · Oman · Kuwait
- Preferred grades
- Sella · Golden Sella · Raw
- Preferred packs
- 5 kg · 10 kg · 20 kg
The largest and most quality-literate Basmati market in the world, and our primary launch region. Buyers here can tell an aged grain from a fresh one by smell, and they will.
Canada
2026 LaunchToronto · Vancouver · Montreal
- Preferred grades
- Steam · Raw · Golden Sella
- Preferred packs
- 1 kg · 5 kg · 10 kg
Our second primary launch region — ethnic retail plus a fast-growing mainstream premium segment, with a large and quality-literate South Asian diaspora market.
Europe
Germany · UK · Netherlands · Italy
- Preferred grades
- Steam · Raw
- Preferred packs
- 1 kg · 5 kg
Open to inquiry. The strictest residue regime we'd ship into — every lot would be tested to EU limits before stuffing, with the certificate of analysis travelling with the documents.
Americas
USA · Brazil
- Preferred grades
- Steam · Raw · Golden Sella
- Preferred packs
- 1 kg · 5 kg · 10 kg
Open to inquiry beyond our Canadian launch. US consignments would need prior notice and importer-of-record detail in place before the vessel sails.
Africa
Egypt · Nigeria · South Africa
- Preferred grades
- Golden Sella · Sella
- Preferred packs
- 25 kg · 50 kg
Open to inquiry. Volume-led and price-sensitive, with parboiled grades typically preferred for their cooking yield and tolerance of long service times.
Asia-Pacific
Australia · Vietnam · Malaysia
- Preferred grades
- Steam · Raw
- Preferred packs
- 1 kg · 5 kg · 10 kg
Open to inquiry. Biosecurity paperwork is the gate here — Australia and New Zealand inspect on arrival and reject on documentation as readily as on cargo.
Shipping
Ports and logistics
We ship from four west-coast ports and choose per shipment on the sailing schedule rather than out of habit.
| Port | State | Suited to |
|---|---|---|
| Mundra | Gujarat | The widest sailing schedule to Europe and the Gulf. |
| Nhava Sheva | Maharashtra | Highest container volume in India; the best consolidation options for part loads. |
| Pipavav | Gujarat | Fast turnaround, with strong Gulf and East Africa connections. |
| Kandla | Gujarat | Closest to the mill by road; economical for full-container bulk. |
Incoterms
We quote FOB, CFR and CIF as standard, and will work to EXW or DAP where your freight arrangement beats ours. We will say so when it does.
Container loading
Loadability depends on pack size and whether the container is floor-loaded or palletised — tell us your pack format and destination and we'll confirm the numbers for your order.
Export Paperwork
The document set
First-time importers usually discover this list at the worst possible moment. Here it is in advance.
Commercial invoice
The contractual record of what was sold, at what price, on what terms.
Packing list
Pack format, count, net and gross weight, marks and numbers.
Bill of lading
Title to the cargo. Released against payment on the agreed terms.
Certificate of origin
Issued by the chamber of commerce. Determines duty treatment in most destinations.
Phytosanitary certificate
Issued by the plant quarantine authority. Confirms the consignment meets the importing country's plant health rules.
Fumigation certificate
Where the destination or the vessel requires it, recording treatment, dosage and duration.
Certificate of analysis
Physical parameters and residue results for the specific lot, not for the mill in general.
Non-GMO and non-radiation declaration
Routinely requested by EU and Gulf buyers.
Halal certificate
For destinations that require it.
Where it goes
Four ports, and a sailing schedule
Every container leaves through one of the four west-coast ports above, booked on whichever sailing reaches your market fastest. Nothing here is a fixed route — we quote the lane with the shipment.
Tell us the destination port and the grade, and we will come back with the lane, the Incoterm and the document set for it.